Influencers

All hail Dixie D’Amelio, the internet’s favorite sister

The real star of the D’amelio duo

Chase B Anderson
7 min readOct 29, 2020

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If you are unfamiliar with the D’amelio sisters I can only imagine you’ve been living under a rock for the last year. Charli, the primary sister in this dynamic duo, shot to unbelievable amounts of fame in the digital world within the last year. Harnessing TikTok as her weapon of choice, she began posting videos of herself dancing in July of 2019.

By December of 2019 she had grown her TikTok following to 30 million fans. At the beginning of March she was entertaining about 45M fans. And of course, thanks to our annoyingly treacherous pandemic, which caused a surge in popularity for the video sharing app, she is currently sitting atop a baffling 100M fans. About 25M of whom regularly tune in to witness her terse, yet oddly mesmerizing dance numbers.

If you were to peruse the comments on any of Charli D’Amelio’s videos, you would find yourself party to an unending debate among the in-cel community and horde of teenage girls bickering about how Charli’s fame is a complete mystery. It actually makes perfect sense though.

There is a certain amount of “right place-right time” effect that goes along with any popular trend. You could also argue that the talents Charli possesses goes…

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Chase B Anderson

Freelance writer and professional gig-worker. I mostly write about the impact of technology on business & culture. Find me on twitter @chasebanderson